Reflections: Paolo Tosolini and Fake Footage

Paolo Tosolini’s presentation was very interesting. Microsoft delving into the realm of video to let their employees share and communicate with each other in creative ways is fascinating. Using incentives to get its employees to create content for sharing with their colleagues. It makes me wonder why Apple, which would seem to be a natural for such activities, doesn’t do this as well (maybe they do).  The success Microsoft has had in getting their people to consume and participate in their training programs through making their content so readily available and convenient to their employees is amazing.

I feel a bit naïve after learning of all the fake footage of World War I and Pearl Harbor, etc. I’ll never watch another documentary without at least a little suspicion in the back of my mind.

  1. #1 by Paolo Tosolini on November 23, 2010 - 3:20 pm

    Thanks for your blog post about my lecture on Microsoft’s internal YouTube story. I’m glad you enjoyed it.

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